Few names in global pop culture shine as brightly as Lisa from BLACKPINK. As a rapper, dancer, and fashion icon, Lisa has amassed massive fame and fortune worldwide. But what exactly is Lisa’s net worth? In this article, we’ll dive deep into her financial empire, lifestyle, and career — giving you the most accurate and engaging breakdown of how this Thai superstar rose to the top.
Quick Bio Table – Lisa
| Detail | Information |
|---|---|
| Full Name | Lalisa Manoban (Pranpriya Manoban) |
| Stage Name | Lisa |
| Age | 27 years (born March 27, 1997) |
| Height | 5 feet 6 inches (167 cm) |
| Net Worth | Estimated $20–25 million (as of 2025) |
| Family | Thai family; stepfather is a chef |
| Nationality | Thai |
| Physical Appearance | Slim build, iconic bangs, stylish fashion |
| Social Media | Instagram: @lalalalisa_m (98M+ followers) |
| Profession | Rapper, dancer, singer, model |
| Relationship Status | Reportedly single |
| Lifestyle | Luxury fashion, global travel, endorsements |
The Journey from Thailand to K-pop Fame
Lisa was born in Buriram, Thailand, and grew up with a strong interest in music and dance. From an early age, she took part in dance competitions and idolized K-pop stars. Her breakthrough came in 2010, when she auditioned for YG Entertainment in Thailand. She was the only one accepted among thousands of applicants.
After years of intense training, Lisa debuted with BLACKPINK in 2016, alongside Jisoo, Jennie, and Rosé. With her magnetic stage presence, powerful raps, and unbeatable dance skills, Lisa quickly stood out — earning her a massive fanbase globally.
BLACKPINK’s Success and Lisa’s Growing Wealth
BLACKPINK isn’t just a K-pop group; it’s a cultural phenomenon. Their global concerts, brand deals, and chart-topping songs have brought in hundreds of millions of dollars. As a core member, Lisa has secured a significant portion of that success.
Lisa’s net worth saw its first spike with BLACKPINK’s rising popularity. She earns from:
- Album sales
- YouTube revenue
- Streaming royalties
- Concert tours
- Merchandising
- Variety show appearances
And her solo career took it even further.
Lisa’s Solo Projects and Their Financial Impact
In 2021, Lisa released her solo debut album, “LALISA,” which broke records left and right. The music video for the title track garnered over 73 million views in 24 hours, setting a new record for a solo K-pop artist.
With this, her income streams multiplied:
- Album sales alone crossed 800,000 in South Korea.
- The album topped iTunes charts in over 60 countries.
- Endorsements and brand partnerships surged.
Each solo endeavor not only elevated her artistry but also boosted Lisa’s net worth significantly.
Brand Endorsements and Fashion Powerhouse
Lisa’s influence goes far beyond music. She’s a global brand ambassador for multiple luxury labels:
- Celine
- Bvlgari
- MAC Cosmetics
- Prada
- Chivas Regal
These high-end endorsements add millions to her yearly income. It’s estimated she charges upwards of $600,000–$1 million per campaign. She’s become a fashion icon not just in Asia, but globally, regularly appearing on the front row at fashion weeks in Paris and Milan.
YouTube, Instagram, and Digital Influence
Lisa is also a powerful digital influencer. Her YouTube channel “Lilifilm Official” has over 10 million subscribers and features dance clips, travel vlogs, and behind-the-scenes footage.
Her Instagram, @lalalalisa_m, is one of the most-followed K-pop accounts in the world with 98 million+ followers. Every post garners millions of likes and collaborations with global brands.
This kind of digital reach translates into serious cash — through ad revenue, sponsorships, and exclusive content deals.
Real Estate and Luxury Purchases
Lisa lives a life of luxury, often seen traveling in private jets or staying in 5-star hotels. She owns a lavish condo in Seoul’s prestigious UN Village, valued at over $5 million.
Her other assets include:
- A luxury car collection including Rolls-Royce and Bentley models
- Designer clothing worth millions
- Custom jewelry and accessories
Though Lisa doesn’t flaunt her lifestyle excessively, glimpses from her vlogs and social media show she enjoys the finer things in life.
How Does Lisa Spend Her Money?
Despite her immense wealth, Lisa is known to be generous and humble. She supports various charitable causes and is often seen helping her hometown community in Thailand.
She spends her money on:
- Family support
- Donations
- Fashion and beauty
- Real estate
- Business investments
Lisa reportedly invests in stocks and startups, planning for long-term financial stability. She has also hinted at wanting to open a dance studio or talent agency in the future.
Lisa’s Net Worth in 2025 – What’s the Real Number?
As of 2025, multiple reliable estimates put Lisa’s net worth between $20 to $25 million. This includes income from:
- BLACKPINK activities
- Solo projects
- Endorsements
- Investments
- Digital media earnings
And this figure is only expected to grow as her global influence expands further into acting, fashion, and business.
What’s Next for Lisa?
Looking ahead, Lisa shows no signs of slowing down. Rumors suggest:
- A Hollywood acting debut
- New solo music collaborations with Western artists
- Launch of her own fashion or beauty brand
- A global dance tour or academy
Each new venture could increase her net worth significantly. Her ability to pivot and evolve as an artist and brand ambassador makes her a true 21st-century icon.
FAQs about Lisa’s Net Worth
Q1: How did Lisa become so rich?
Lisa’s wealth comes from a mix of music (both BLACKPINK and solo), endorsements, YouTube income, and digital influence. Her global brand deals play a huge role in boosting her net worth.
Q2: What is Lisa’s highest-paying brand deal?
Although not all amounts are disclosed, her long-term partnership with Celine and Bvlgari are rumored to be among her most lucrative — earning her over $1 million annually.
Q3: Is Lisa the richest member of BLACKPINK?
While all members are wealthy, Lisa is among the top due to her solo success, fashion endorsements, and YouTube ventures.
Q4: Does Lisa own any businesses?
Lisa hasn’t officially launched her own business yet, but she’s believed to be investing in digital content and fashion startups — with plans for a future brand.
Q5: Where does Lisa live now?
Lisa is based in Seoul, South Korea, but travels frequently for work. Her luxury condo in Seoul is one of her most valuable assets.